Creating an appealing perfume is the biggest challenge for our in-house team of R&D scientists. Working with a variety of raw materials on modern equipment, they employ their creativity to create unique fragrances.
Then, each fragrance is thoroughly tested in-house and with customer trials for marketability. Little wonder, all our products have found great success in the markets they were developed. Many of the popular incenses and Agarbatti fragrances in India have come from BIC’s Agarbatti, including the largest selling brand.
We use R&D experts to add new fragrances to our portfolio by innovating newer fragrances. Our incense sticks, Agarbatti brand includes Swarna Champa, Rose Incense Sticks, Mogra Incense Sticks, Jasmine Incense Sticks, Lily Incense Sticks, Lavender Incense Sticks, Night Queen Incense Sticks, Sandal Agarbatti, Swarna mallika, Nag Champa Incense, Sandalwood Incense, Spicy Incense and Herbal Incense etc.
Incense manufacturing is best described as a combination of art and science. It requires a mixture of diverse leaves, flowers, roots, barks, woods, resins, gums and oils.
At BIC, teams of experts work in a modern production plant with facilities for manufacturing, test and packaging.
The Company has been promoted, tracing their lineage to illustrious ancestors, who have the distinction of preserving the traditional art and science of making incense sticks (agarbattis) and incense paste (dhoop) in India.
In ancient India this science of fragrances matured into a sacred art. Many thousands of years ago, Vedic rishis discovered that each fragrance -- like each color and sound -- possesses a particular quality of its own with a power to induce an uplifting state of consciousness.
Burning incense became a means to create a peaceful atmosphere, to prevent illness, as a support for happy and harmonious living, and as an aid to meditation and the quest for spiritual enlightenment. The art of the rishis involved the careful combination and delicate blending of many aromatic substances to produce beautiful and uplifting fragrances.